Mobile device

VMware and Microsoft Among Mobile Device Management Market Leaders

The adoption of cloud-based technology is driving the use of mobile device management solutions.

Mobile device management represents a big opportunity for the chain, as the global market is expected to nearly quadruple by 2026, surpassing $20 billion.

That’s according to a new report from MarketsandMarkets, which expects a compound annual growth rate (CAGR) of almost 30%. The mobile device management market totaled $5.5 billion in 2021.

Major players include VMware, Microsoft, IBM, Blackberry, Citrix, Google, Cisco, Samsung, SolarWinds, SAP, Ivanti, Sophos, Qualys and many more. These players have adopted several organic and inorganic growth strategies to expand their offerings and market share. These strategies include new product launches, partnerships and collaborations, and acquisitions.

Increase in the use of mobile devices

Mobile device management solutions allow IT teams and administrators to control and distribute security policies to mobile devices accessing sensitive corporate data in their organizations. This ensures that the corporate network is secure.

With more and more employees using one or all of these devices, businesses of all shapes and sizes are now turning to mobile device management to improve data and network security and improve employee productivity.

The use of mobile devices is increasing in most industries to improve employee productivity. Additionally, companies are leveraging new mobile technologies to gain a competitive advantage in the marketplace. This, in turn, has led to more organizations implementing mobile security procedures. These include mobile device management, mobile application management, and mobile content management. This allows IT admins to manage smartphones, tablets, Chromebooks, and kiosk devices from a central location.

However, the introduction of more devices and terminals into the enterprise increases the means by which hackers can potentially exploit these terminals and devices. Even organizations with strict security and compliance guidelines for all sensitive data often lack these same strict security measures for mobile devices. Integrating all mobile devices under one mobile device management software umbrella would help the company close the vulnerable gaps.

According to MarketsandMarkets, the adoption of cloud-based technology is driving the use of mobile device management solutions. Companies are increasingly turning to cloud services, such as PaaS, IaaS, SaaS, and BaaS to meet their business needs.

Market challenges

Among the challenges, vendors offering solutions are unable to customize them to specific business needs. Every company has different security needs for mobile devices that access the corporate network.

Additionally, vendors face several challenges when integrating mobile device management into an organization’s existing security and management controls and workflows. However, the right solution can improve both security and efficiency, allowing an IT administrator to control and monitor systems from a single point of access.

By market component, services are expected to register a higher growth rate through 2026. Services play an important role in managing mobile devices within an enterprise environment. Professional services have been classified into three categories. These are consulting services, implementation services and support services.

By region, APAC is expected to grow at the highest CAGR through 2026. This is driven by steady economic growth, increasing youth workforce and growing use of tablets and smartphones for professional purposes.